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Volume Shampoo

What it is:A body-boosting shampoo that is designed to gently cleanse hair, provide weightless lift, and protect color.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Frizz
- Hold
- Dullness

Key Benefits:
- Smooths
- Maintains style
- Adds shine

Formulation: Lightweight Lotion

Highlighted Ingredients:
- Pro-Vitamin B5: Naturally thickens and provides body while smoothing dry hair and hydrating the scalp.
- Sunflower Seed Extract: Provides natural UV protection while guarding against dryness, color fading, and brassiness.
- Hydrolyzed Soy Protein: Locks in moisture to minimize frizz.

Ingredient Callouts: Free of sulfates SLS and SLES and parabens. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.

What Else You Need to Know: This lightweight, root-lifting cleanser is perfect for those with thin or flat hair. It contains pro-vitamin B5 to thicken hair, provide body, and deliver light hold while hydrating the scalp and smoothing dry hair. It also includes a hint of grapefruit and oatmeal blend to leave hair with a light, fresh fragrance.